In partnership with UK Active KIDS Charity, the LTA Tennis Foundation launches a grassroots Tennis event to raise awareness for community tennis initiatives, growing public participation in a sport such as tennis and highlighting the foundation’s attempts to bring about inclusive and accessible opportunities (LTA Tennis Foundation, 2024). It should also support UK Active KIDS’s mission to improve children’s health and well-being through physical activity, as this event covers three days.
The LTA Tennis Foundation’s strategic goal is to 'open up tennis' in the UK. The intention is to bring about a positive social impact through sport, so this collaboration makes sense (Räikkönen and Hedman, 2024). The event allows UK ActiveKIDS to build on a national platform to work with communities, fundraise, and motivate young people to participate in active lifestyles beyond the event.
Key deliverables include:
In addition, long-term community development outcomes, reputational benefits for both LTA and UKAK, and opportunities for sponsor visibility support the business case (Walzel et al., 2024). The event is a measurable return on social investment, adds to organisational legitimacy and provides future funding or partnership opportunities.
Waterfall methodology is the best project management approach for a structured and time-sensitive initiative like this. It is a linear model consisting of defined phases: initiation, planning, execution, monitoring, and closure (Leong et al., 2023). This is the nature of event planning, where tasks run sequentially, dependencies are set, and flexibility suffers since the date of the event remains fixed.
The significant advantage of the Waterfall model is that it provides a precursor to the definition of clear deliverables, schedule dependencies (as shown in the network diagram) and resource allocation in advance. Waterfall is a structured model that guarantees a quality and risk management effort through each stage because every activity depends on completing the ones that precede it (Leong et al., 2023). The latter depends on the former, such as finalising the venue before hiring the event crew and designing the event before printing the materials.
This methodology has been widely used at large-scale public events. For example, London 2012 organised a modified Waterfall approach for managing complex event logistics, budget controls, and stakeholder communication across the project phases (Saravanos and Curinga, 2023). Commonwealth Games Birmingham 2022 is another example of detailed planning and fixed milestones being critical to time delivery.
In contrast, more flexible approaches, such as Agile, are preferred in developing software and products under evolving systems, which would not be relevant in this case because of the barriers of immovable deadlines, physical logistics, and coordination (Saravanos and Curinga, 2023).
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Earliest and Latest Times
Each activity has been assigned the following:
Float = LST - EST (the amount of time an activity can be delayed without affecting the project)
Critical Path
The critical path is the longest path through the project with zero float, meaning any delay in these activities will delay the entire project. Based on your diagram, the critical path includes:
1 → 2 → 4 → 5 → 6 → 7 → 12 → 18 → 20 → 21 → 22
Total Project Duration
Start date: 20 May 2024
Total duration (based on the critical path): 107 days
Assuming a 5-day workweek, this project will be completed around 8th October 2024.
Internal Stakeholders:
External Stakeholders:
Stakeholder Power–Interest Grid (Mendelow’s Matrix)
|
Stakeholder |
Power |
Interest |
Category |
Management Strategy |
|
LTA Tennis Foundation |
High |
High |
Key Player |
Engage closely, involve in decisions |
|
UK ActiveKIDS Charity |
High |
High |
Key Player |
Collaborative decision-making |
|
Event Project Team |
Medium |
High |
Keep Informed |
Weekly team meetings, updates |
|
Media & Press |
Medium |
Medium |
Keep Satisfied |
Press briefings, media kits |
|
Professional Players / Speakers |
Low |
High |
Keep Informed |
Regular updates, personal liaison |
|
Local Authorities |
High |
Low |
Keep Satisfied |
Compliance reporting, formal updates |
|
General Public / Attendees |
Low |
High |
Keep Informed |
Social media, website updates |
|
Sponsors / Vendors |
Medium |
Medium |
Keep Satisfied |
Reports, branding visibility |
|
Event Crew / Volunteers |
Low |
Medium |
Monitor |
Crew briefings, feedback loops |
Communication Strategy
Risk Register Table
|
Risk No. |
Risk Description |
Impact |
Likelihood |
Risk Rating |
Mitigation Strategy |
|
1 |
Venue unavailable or double-booked |
High |
Low |
Medium |
Confirm booking early, secure backup venue |
|
2 |
Celebrity or speaker cancels last minute |
High |
Medium |
High |
Have backup guests; include cancellation clause in contracts |
|
3 |
Bad weather disrupts outdoor activities |
High |
Medium |
High |
Book venue with indoor options; arrange marquee/tents |
|
4 |
Website or online registration system failure |
High |
Low |
Medium |
Test system thoroughly; have IT support on standby |
|
5 |
Lack of public interest or low attendance |
High |
Medium |
High |
Start promotions early; use influencers, schools, and community groups |
|
6 |
Supplier delay (e.g. uniforms, print material) |
Medium |
Medium |
Medium |
Build in buffer time; order early; confirm delivery deadlines |
|
7 |
Budget overrun due to unforeseen costs |
High |
Medium |
High |
Keep contingency fund; get multiple quotes from suppliers |
|
8 |
Health & Safety incident during event |
High |
Low |
Medium |
Conduct full risk assessment; first aid and security staff on site |
|
9 |
Volunteer/staff shortage |
Medium |
Medium |
Medium |
Recruit early; offer incentives; keep reserve volunteers |
|
10 |
Miscommunication among stakeholders |
Medium |
Medium |
Medium |
Use central project platform; regular check-ins and updates |
|
11 |
Negative media coverage or reputational risk |
High |
Low |
Medium |
Media training; prepare official responses; assign press officer |
|
12 |
Printing errors or delays in advertising materials |
Medium |
Low |
Low |
Proofread early drafts; build extra time for production |
|
13 |
Lack of accessibility for disabled attendees |
Medium |
Medium |
Medium |
Ensure venue has ramps, signage, and accessible toilets |
|
14 |
Technical issues with event equipment (mics, screens) |
High |
Low |
Medium |
Test equipment prior to event; have AV technician on site |
|
15 |
Legal issues (e.g. copyright, insurance, contracts) |
High |
Low |
Medium |
Legal review of contracts; obtain insurance for event |
Key Risk Management Strategies:
|
Quality Expectation |
Acceptance Criteria |
Quality Specification |
Control Measures |
|
Well-organised and safe event |
Smooth operation with no safety incidents or delays |
Compliance with local health & safety regulations; trained crew on-site |
Conduct a full risk assessment; first-aid team; crowd control plan; safety checks |
|
Accessible and inclusive for all attendees |
Venue meets accessibility standards for children, elderly, and disabled individuals |
Accessible toilets, ramps, signage, and communication aids |
Accessibility audit of venue; consultation with disability inclusion specialists |
|
High-quality promotional materials |
Professionally printed and error-free materials delivered on time |
Brochures, posters, banners, and online ads with LTA and UKAK branding |
Proofreading before printing; design sign-off procedure; timeline buffer for delays |
|
Effective online registration system |
Registration system functional, user-friendly, and mobile-compatible |
Secure sign-up portal with confirmation emails and GDPR compliance |
System testing before launch; 24/7 tech support; pilot test with sample users |
|
Engaging event programme |
Presence of professional players, workshops, and interactive sessions |
Diverse lineup including sports demos, Q&As, and charity stalls |
Confirm guest availability early; draft and review programme; rehearsal schedule |
|
Well-trained event crew and volunteers |
Crew follow roles efficiently and handle issues professionally |
All crew receive event-specific training and safety briefing |
Training sessions; performance monitoring; feedback loop during event |
|
Positive participant experience |
Feedback shows 80%+ satisfaction rate from attendees |
Friendly service, clean facilities, smooth entry/exit, helpful staff |
On-site surveys; observation checklist; post-event evaluation form |
|
On-time project delivery |
Event begins and ends as per the scheduled timeline |
Critical path followed; delays identified and managed early |
Weekly progress reports; milestone tracking in MS Project; contingency planning |
References
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