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The term facilities management (FM) is assist in make sure the comfort, functionality, efficiency, comfort and safety of grounds, buildings, real estate and infrastructure. It includes lease management, capital planning and management etc. FM is important for every business because it helps in adding their value by alleviating risks and solving the long-term needs and requirements. Effective FM helps in preventing damage of properties which leads to eliminate the employee exposure and costly repairs to reduce health risks. On the other hand, for the effective management of FM, companies are implementing strategies relevant to it. Organizational strategy refers to well-defined plan and approach of the company to accomplish the desired goals and objectives. Development of organizational strategy is beneficial for the companies because it facilitates better resource allocation, simplify decision-making, set company-wide direction for better outcomes in obtaining the desired goals and objectives.
FM strategy is inclusive, outlining how organizations manage physical assets to support business operations, improve workplace performance, boost productivity, and enhance employee well-being (Atkin and Brooks, 2021). This report examines the organizational and facilities management strategy of Compass Group, a leading company offering integrated support services like technical maintenance, hygiene solutions, and landscaping (Compass Group, 2024). For students seeking structured academic assistance, expert assignment help writing is available to support the development and understanding of facilities and organizational management strategies.
Business strategy is defined as strategic initiatives that are pursue by the companies to create the values for them and their stakeholders in order to gain competitive advantage over the competitors. On the other hand, it is a master plan that summarise the direction the businesses intends to make the decisions and actions for sustainable growth and development as well as competitive benefits. In addition, business strategy includes combination of resource allocation, actions and decisions that positions companies in its market and industry. In every organization, business strategy plays an immersive role in directing firm’s competitiveness, growth and success (Wang, Tan and Wahid, 2020). Having the effective business strategy is crucial for the companies because it provides roadmap for resources, decision-making and adaptation to transmuting situation in order to ensure that whether they stay focused, agile and well-prepared or not to accomplish desired goals and objectives. Developing the effective business strategy is important for the companies because it helps in accomplishing effectiveness, mobilizing resources, utilizing and perceiving opportunities and meeting the threats and challenges. For example, the strategic focus of compass group is on people, performance and purpose in order to create lifetime opportunities, deliver long-term relationships and maintain positive environmental and social impact (Compass Group, 2024).
Apart from this, effective business strategy includes carefully evaluation of organization’s strengths, weaknesses, opportunities and threats as well as allocating the resources in a way that aligns with the desired goals and objectives. The key aim of the companies to develop the business strategy is to create the reputed position within competitive market that makes sure sustainable growth and development. Cost leadership, focused cost leadership and focused differentiation are the significant types of business strategies that are developed by the companies to accomplish desired goal and objectives. Cost differentiation is considered as one of the significant business strategy that includes creating distinctive and unique services that helps in stand out in the market for achieving competitive edge over competitors. On the other hand, focused cost leadership is another business strategy that is adopted by the facilities management companies to accomplish desired goals and objectives (Trzeciak, Kopec and Kwilinski, 2022). In this strategy, an organization targets narrow market segment and strives to be the lowest-cost player in the market. Cost leadership is emphasis on becoming the lowest cost producer in the sector to maintain the level of service quality. Additionally, focused differentiation is another business strategy that adopt by the companies to target particular market segment with the unique and innovative services.
4 Years | MBA
The major components of business strategy includes vision and mission, core values, goals and objectives, target audience, SWOT analysis, unique value proposition, key performance indicators etc. On the other hand, for the effective development of the business strategies the companies can require to understand targets, outline tactics, think long term, create timeline, make budget plan, focus on growth, invest in pre-work, make fact-based decisions and implement well as well as measure results. Understand the target is first step of developing the business strategy in effective manner. Clear target market provides opportunities to the companies to create integrated marketing and sales approach which increase productivity and sales. If the sales and marketing department of companies clearly understand the targets then they execute business plan in proper way. Furthermore, successful business strategy is made up of several tactics encompasses both offline and online options (Rêgo et al, 2021). If the target audience of the companies are young then they need to emphasis on social media platforms for marketing their products which helps in attract and retain customers for long-duration.
Moreover, for developing the business strategy it is important for the company to emphasis on creating timeline. Adoption of this step is beneficial for the companies because it helps in defining what tasks and when they can be completed. In addition, for the effective business strategy it is necessary for the business create a budget plan and make fact-based decisions. Creating the budget for the business strategy is advantageous for the companies because it helps in informing the efforts by identifying what can be done and cannot be. Selecting the most cost-effective option is beneficial for the companies because it makes sure the success and growth of the overall business strategy. Along with this, for building the business strategy in effective way it is important for the companies to make fact-based decisions. This decision will summarize the values and make sure that the individuals who communicate and interact with the organizations are aware of them.
Figure 1: Steps of developing business strategy
Effective business strategy has significant impact on the services provided by the facilities management team within the organizations. Facilities management companies’ plays pivotal role in maximizing profits and increase efficiencies. By implementing business strategy, organizations can optimize their performance to space utilization, cost control and employee productivity. Proper business strategy allows facilities management team to allow deeper understanding of the business needs, process and procedures for the management of effective operations (Opferkuch et al, 2021). For instance, Compass Group is also emphasis on developing proper business strategy from which its facilities team manage the operations and accomplish desired goals and objectives effectively. With the help of effective business strategy the facilities team management of the companies are competent to focus significant areas, dictating priorities and phases of services that are needed to align with the goals and objectives.
In addition, if the companies are emphasis on cost-cutting then the team may emphasis on optimizing space utilization, preventive maintenance and energy efficiency upgrades in order to reduce operational costs or expenses. The companies which business strategy is relevant to employee well-being then their facilities management team are put efforts to create positive environment or culture where they feel comfortable and motivate. Establishing positive environment is beneficial for the companies because it helps in increase motivation and encouragement of the employees which ultimately positively impacts on their health and well-being.
Moreover, the business with key goal of improving customer experience then its facilities management team emphasis on functionality of public spaces and cleanliness to increase satisfaction and improve experience of the customers. The facilities management team which are focusing on improving customer experience then it helps in attracting and retaining the customers for long period of time which eventually positively influence of sales, productivity and efficiency (Ashok et al, 2021). The business strategy of Compass Group includes environmental sustainability then its facilities team management is accountable to implement green practices such as renewable energy usage, waste reduction and water consumption. The facilities management companies which business strategy is related to technology integration the team are emphasis on making significant investment in adopting innovative and emerging technologies in order to provide high quality and better services to the customers. Adoption of emerging technologies can be beneficial for the facilities team management because it aids in space utilization, monitoring energy consumption and maintenance needs.
For the growth and success, it is crucial for the companies to implement the facilities management strategies. It is a comprehensive plan related to way of managing the physical environments and assets to support the business efficacy and operation. Having effective facilities management strategy is essential for the companies because it is consider as backbone of the operational excellence. Compass Group is also developing FM strategy in proper way because it helps in reducing costs, improve compliance and safety, boost productivity and increase sustainability. By executing preventive maintenance and optimizing the use of assets organizations can lower their operational costs and expenses. Additionally, a strategic approach to FM also makes sure whether facilities fulfil regulatory standards and offer safe environment for the customers and workforces (Islam, Nazifav and Mohamed, 2021). Efficiently managed and well-maintained facilities contribute to more satisfying and productive environment which directly impacts the happiness and performance of the workforces. Integrating green practices within FM strategies are assisting the companies to reduce their environmental footprints, aligning with the brand drives and global sustainability.
For the development of FM strategies in proper way the companies are implement various approaches such as SWOT, PESTLE, in-house, outsourcing etc. For building the facilities management strategy the companies will need to evaluate their current situation with the help of SWOT analysis. With the help of this approach, Compass Group will need to conduct complete assessment of current state of facilities and services as well as determine strengths, weaknesses, opportunities and threats that directly affect the performance of facilities management. For development of strategy, adoption of this approach will be FM team of the companies because it helps in assess the expectations and needs of the internal and external stakeholders such as employees, senior management, regulators, suppliers and community (Patacas, Dawood and Kassem, 2020). Adoption of this approach will be beneficial for the companies because it helps in prioritizing the projects that aligns with the opportunities and strengths as well as allocate resources to areas with the highest potentials.
Adoption of this approach will be beneficial for the FM team of the chosen business because it aids in providing complete information which aids in building strategies in order to overcome weaknesses, leverage strengths, mitigate threats and capitalize opportunities. Additionally, with the help of this approach facilities management team can reinforce the overall process, ensuring organized and clear approach to evaluate to strategic position of the facilities.
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On the other hand, PESTEL is considered as another significant approach that is used by the facilities management companies in order to develop the effective and proper strategy. For building facilities management strategy, Compass Group is also adopting PESTEL model that helps in determine political, economic, social, technological, environmental and legal factors as well as their influences on the overall efficiency and operation. Execution of this approach will be beneficial for the FM companies because it assist them to understand the way of adopting decision-making and strategic management process in order to manage the overall operation and process (Quinello, 2022). This approach assists facilities management team to determine the external opportunities and threats to developing strategies accordingly. Execution of this approach is useful for the selected business to develop the facilities management strategy in effective and proper way because it helps in understand the influence of the diverse risks on them so it can take the corrective actions to mitigate.
Furthermore, for the development of FM strategy adoption of PESTEL is important because it assist in providing structured approach to evaluating the external environment. It assist the organizations to determine the potential opportunities and threats, align its strategy with the external circumstances as well as make informed decisions that improves competitiveness and resilience in the market. Apart from this, in-house management is another necessary approach to develop the facilities strategy for the companies. This approach is implement by the FM companies where companies are uses its own staff and resources to manage their infrastructure and facilities. For development of strategy, Compass Group is also adopting this approach because it provides comprehensive control over hiring, team management and training which allows it to customise the services according to the particular needs and requirements of the community. Team members of selected organization are solely devoted to the community which helps in recognizing the deep understanding of customer’s unique and innovative requirements (Rahman, 2021).
For the developing of FM strategy, the companies are also executing outsourcing approach. Adoption of this approach will be helpful for the companies to establish the FM strategy because it provides cost-effective solutions. In this approach, outsourced providers are included and they are competent to bring cutting-edge technology, specialized knowledge and best practices which positively influence on the overall operation and efficiency.
Figure 2: Approaches of developing facilities management strategies
Organizational strategy (OS) is long term plan that assigns the way of companies make plans to use the resources in order to support the activities of the business. For the success and growth it is crucial for every company to have effective organizational strategy because it helps in setting direction and priorities, aligns departments and teams toward common goals, simplifies and clarifies decision-making. On the other hand, facilities management strategy is one of the critical tools that help the organizations to improve the place of work to boost performance, productivity, safety and well-being as well as performance of their employees. Having facilities management strategy is beneficial for the organizations because it helps in enhance efficiency, ensures compliance with health and safety, reduce stress and pressure as well as boosting lifespan of materials and equipment’s (Veerakul, 2023). The organizational and facilities management are differentiating from each other in many ways. For example, in the context of purpose, the key aim of the organizational strategy is to monitor all the employees are working towards the similar goals or not. While, the major objective of FM strategy is to align the practices with the wider goals and objectives of companies.
Along with this in term of scope, the organizational strategy of the company is focuses on services that are plan to provide to the customers for increasing their satisfaction and improve experience. On the other hand, FM strategy helps in determine the way of managing the environment and physical assets of the company as well as their impact on the overall operation and function. The objectives of organizational strategy are highly measurable that helps in creating strategic roadmaps. The key objectives of FM strategy are to meet the compliance standards, decrease maintenance costs and increase sustainability which ultimately positively influence on the overall operation and efficiency. For example, in the context of Compass Group the activities of organizational strategy are determining directions, evaluating environment and developing as well as executing the strategies in effective way (Geerdink, 2020). Aside from this, the activities of FM strategy involves ensuring premises are secure or not, arranging and preparing repairs and maintenance as well as monitor comply regulations related to safety and health.
Moreover, having the organizational strategy is important for the companies because it helps in facilitating clarity, focus and direction. Developing the organizational strategy will helps in providing the teams to drive and push them to give their best performance which eventually positively influence on efficiency. Organizational strategy assists the companies to set their directions from which they can achieve the goals and objectives in effective and efficient way (Wrase, Haase and Wang-Speiser, 2023). However, without sense of purpose and direction it is challenging for the companies to evaluate the benefits of certain decisions. Both strategies are influence each other in various ways because it helps in understanding organization, forecasting future needs, enhancing performance and workplace experience as well as sustainability.
For the growth and success it is crucial for the companies to develop the facilities management strategy which is related to overall business strategy and core operation of the business. For the effective growth and gaining competitive advantage over competitors, Compass group is also emphasis on developing FM strategy in effective and efficient manner. The FM strategy of the chosen business is consistent with its organisational strategy and overall process and operation (Troje, 2023). For example, the FM strategy of Compass Group includes sustainable practices, cleaning services, safety protocols, amenities and technology-driven solutions. For providing better and high quality of services, the selected business is focusing on sustainability which is centred around neutralising, minimizing and generating the positive influence on the overall environment ( Compass Group, 2024). On the other hand, the business strategy of Compass Group is also related to sustainability in order to protect the environment and safeguarding the health of the consumers.
Along with this, development of FM strategy is beneficial for the companies because it is backbone for them and it includes various disciplined that emphasis on effective and efficient delivery of support service. Establishing effective FM strategy is useful for the companies because it helps in increase their operational efficiency which ultimately positively influence on the overall growth and success. Effective FM strategy enables proper utilisation of resources such as human capital, energy, materials etc., as well as coordinates all the relevant activities. Furthermore, operational efficiency in the FM includes the execution of practices like preventative maintenance which aids in eliminating the disruptions that can directly influence the costs and productivity (Robberegt et al, 2023). FM strategy also includes ensuring observance to regulations related to health and safety as well as executing the procedures of effective risk management and maintaining essential safety measures and equipment. With the help of effective strategy, facilities manager can determine potential safety hazards and executing appropriate actions. With effective strategy, facilities manager can protect the workforces, minimize risk of operational downtime and eliminate non-compliance penalties. Additionally, facilities manager can also drive initiatives related to sustainability by managing waste responsibly, executing energy efficient operations and obtaining the sustainable materials. Development of FM strategy related to sustainability is beneficial for Compass Group because it helps in reduce its environmental footprint and also saving costs and improves its reputation.
The FM strategy that is developed by Compass Group helps in creating the positive environment from which the employees feel encourage and motivate to give their best performance. By ensuring comfortable, clean, safe and well-organized space work, FM helps in increase productivity and performance of employees. Effective FM strategy also encompasses addressing various factors such as ergonomics, indoor air quality and level of noise which leads to positively influence on comfort, health and focus of the employees (Ghansah, 2024). Moreover, with the help of proper utilisation of resources, optimize space utilization and preventative maintenance practices, FM companies can minimize operational expenses which ultimately influence on overall core operations. Sustainability FM strategy helps in reducing the costs of waste management and energy consumptions. These measures of cost saving directly contribute to the business profitability and financial stability.
After development the companies are implementing the FM strategies in effective and efficient manner that helps in gaining competitive advantage and drive growth as well as success. Proper implementation of sustainable facilities management is beneficial for Compass Group because it helps in creating healthy and confortable work environment for the workforces that lead to reduce absenteeism and increase efficiency (Palleschi, 2021). For the implementation of sustainable FM strategy, selected business is conducting sustainability analytics. It is a procedure of gathering, evaluating and interpreting the data to gain insights into the business’s environmental practices and their consequences. For the successful implementation of sustainable FM strategy, conducting the analytics is beneficial for Compass Group because it aids in empowering it too proactively determine the compliance gaps and environmental risks. With the help of this step, the chosen organization is also competent to quantifying and evaluating several aspects of the operation and also forecast regulatory changes and aligns the practices accordingly.
For the execution of FM strategy, the chosen business also updates its assets to boost energy efficiency after conducting analytics. For the facilities management, boosting energy efficiency is beneficial for the companies because it helps in cost savings, better for environment and enhancement in supply. Along with this, for the proper implementation of FM strategy, the companies are also focus on using eco-friendly cleaning supplies (Kashiwagi, Rivera and Dean Kashiwagi, 2020). Using eco-friendly products are beneficial for the companies because it aids in safeguarding the environment and health of the customers. Adoption of this step is beneficial for the companies for the execution of sustainable FM strategy because it aids in reducing the amount of toxic chemicals into the environment and also lessens the exposure into the facilities.
Apart from this, for execution of sustainable FM strategy, Compass Group is also focusing on performing preventive maintenance. For implementing FM strategy performing preventive measures is beneficial for the organization because aids in lengthen the lifespan of assets, lower risk of breakdowns, increase efficiency, decrease unplanned downtime, promote health and safety as well as boost customer satisfaction. Ensuring the effectiveness of equipment is beneficial for organization because it helps in increase revenue and translating to costs saving. For the successful implementation of FM strategy related to sustainability is beneficial for an organization because it aids in boosting customer satisfaction and create a strong brand image (Congiu et al, 2023). In addition, for the implementation of sustainable FM strategy, the chosen business is also emphasis on executing recycling practices. It is considered as key way to enhance the sustainability of its facilities. For improving the quality of facilities and manage the core operation of the business adoption of recycling practice is beneficial because it assist in protecting environment, mitigating climate change, increase resource efficiency and enable corporate social responsibility. For the effective implementation of the FM strategy in successful way the companies are also emphasis on using various tools such as balance scorecard (BSC)and key performance indicators (KPIs). BSC is considered as one of critical tool that help the chosen business in implement the strategies in successfully because it aids in aligning activities and resources, enhancing strategic communications and developing KPIs. This tool focuses on development of KPIs across significant areas which helps in faster and better decision making.
For the implementation of sustainable facilities strategy in successful way the companies are also focusing on employing green focused contractors. At the time when facilities of Compass Group requires maintenance and repairs then it use green contractors to use energy efficient tools and clean products to increase satisfaction and improve experience of the customers. Implementation of sustainable FM is beneficial for the organisation because it helps in handling ever-increasing costs of energy. Execution of sustainable FM is beneficial for the business because it helps in reducing carbon footprint, waste reduction, create conductive environment and increase brand reputation. Sustainable and proficient FM policies diligently scrutinize inefficiencies of energy and adopt suitable strategies to limit the consumption of energy. Executing sustainable and eco-friendly FM practices can significantly help in reducing the usage of water and waste (Opferkuch et al, 2021). The facilities management strategy related to sustainability also helps Compass Group to create a conductive work environment. Integrating the sustainable practices in food management make sure that high standards of security, air quality and water are maintained. Accomplishing sustainable FM represents sound business strategy by minimizing environmental footprint of the companies which leads to positive impact on the overall efficiency and effectiveness.
For gaining the competitive edge over competitors and accomplish the desired goals and objective it is important for the companies to gauge the effectiveness of their strategies related to FM. Retrieval-Augmented Generation (RAG) is considered as one of the critical performance metric that is implementing by the companies to measure the effectiveness of FM strategy. It is an AI framework that associations the strengths of system of traditional information retrieval like databases with the competencies of generative large language models. Adoption of this technique can be beneficial for Compass Group because for measuring the effectiveness of FM strategy because it helps in providing accurate and up-to-date responses (Lozhkina et al, 2020). This technique makes sure that the responses of LLM are not relied solely on the stale training data and static. Instead, this technique is using up-to-date sources of external data in order to provide responses. Using RAG, the large language model helps in providing domain-relevant and specific reactions which help in measuring the effectiveness of the developed FM strategy. Adoption of this technique can be beneficial for Compass Group to measure the effectiveness of sustainable FM strategy because it helps in pulling the pertinent data from the external sources to generate responses in the contextually and appropriate manner.
Figure 3: Retrieval Augmented Generation
Apart from this, Deming is another critical evaluation tool that helps the companies to measure the efficiency of FM strategy. It is intuitive and powerful tool that is framed for planning, managing, monitoring and reporting the effectiveness of measures. This tool is consist of various techniques such as check sheet, histogram, pareto chart, scatter diagram, cause and effect diagram that helps in gauging the effectiveness of FM strategy (Kundariya et al, 2021). Under this, check sheet is considered as one of the significant technique that helps in evaluating the efficiency of strategy by collecting and organizing the significant data in structured and proper way. With the help of this technique Compass Group can determine trends, patterns and potential problem area by recording the data in systematic and effective manner.
Apart from this, benchmarking is another significant tool that helps the companies to evaluate the effectiveness or efficiency of strategies. This assessment tool gauging the efficacy of developed sustainable FM strategy by contrasting the performance of organization against competitors and determine the areas for improvement (Gao et al, 2023). For measuring the success of sustainable FM strategy, Compass Group is also emphasis on adopting benchmarking. This tool helps in assessing success of strategy by setting standards and determines opportunities. This tool can aids in determine the success factors for the companies and set higher standards for the improvement of quality. This tool also helps FM companies in providing the opportunities where they need further improvement for the growth and success. By measuring the success of strategy, this tool also aids in determining the areas where expenses can be minimized. Furthermore, execution of this tool is beneficial for the organization in order to measure the success of developed FM strategy because it aids in discover the innovative practices which can results in continuous improvement.
There are several changes of the organization related to market, operational requirements, legislation and compliance, relocation to new office space, adoption of new technologies etc., are require changing in FM strategy. If the organization is adopting the change related to operational requirement then it is important it to made the changes in FM strategy accordingly. Operational requirements of the companies are include various aspects such as necessary infrastructure, mission profiles, maintenance, logistics, environmental factors, responsible parties so it is critical for the FM business to make the changes in the strategy accordingly otherwise it negatively influence on overall efficiency and operation (Chen, Reniers and Khakzad, 2020). If the organization is make significant changes related to infrastructure then FM team can need to eliminate unnecessary costs, requirements etc. Additionally, Compass Group is also emphasis on modifying its FM strategy at the time when making any changes in its policies, regulations and legislations.
In addition, if the companies change their regulations and policies then FM team can also require to update their overall strategy otherwise it adversely influences on their overall growth and success. The changes related to the implementation of new technologies are also directly impacting the FM strategy so it is important for the companies to make modifications (Siriwardhana et al, 2023). For example, at the time of adopting smart systems and sensors for lighting control, energy management and space optimization can make massively change the manner in which FM strategy is managed.
After development of FM strategy it is crucial for the organizations to communicate it to target audience i.e. stakeholders because they have a significant contribution to the growth and success of the overall process and operation. Compass Group adopts various methods of communication in order to provide the complete information about the FM strategy to the stakeholders. In addition, providing the information related to FM strategy to all the stakeholders is beneficial for the companies because it helps them to increasing their understanding about the goals, plan and process from which they are competent to make effective decisions (Bob, Jumadil and Marlena, 2020). If the FM companies are communicate about strategy to their shareholders clearly then they have complete knowledge about the direction from which they make significant contribution towards the goals and objectives. With the help of open communication, the stakeholders are easily providing the feedback which helps FM managers to determine the potential challenges and refining the strategies accordingly. Effective and open communication also helps Compass Group to managing the expectations of the stakeholders. Communicating the FM strategy to the target audience helps in setting their expectation and reducing conflicts and misunderstanding in regarding operations of facilities.
Clear communication also promotes the teamwork and collaboration which positively impacts on the overall efficiency and core operation. Proper communication aids in fostering the collaboration among stakeholders and between different departments which leads to increase innovation, better problem solving and coordination (Dou, Kang and Lei, 2022). Effective communication about the FM strategy to the target audience helps in mitigating the risks which eventually positively influence on the overall effectiveness of the companies. With the help of effective communication, stakeholders are openly communicate about the risks that are connected with the FM strategies them they can take corrective actions to mitigate them. Furthermore, if the stakeholders are clearly understand about the FM strategies then they are optimized the resource allocation which leads to cost saving and increase profitability (Chen, et al, 2024). It is crucial for the target audience to have complete knowledge and information about the changes in the FM strategies then they can implement practices and policies easily and smoothly.
Apart from this, effective communication is important because it make sure that all the stakeholders are within facilities management team well collaborating and well-coordinated towards the common goals and objectives. Clear communication channel enables the distribution of critical instruction, information and facilitates coordination of reaction at the time of emergencies. Clear communication protocols also make sure that FM personnel are quickly forewarned to incidents and facilitating them to evaluate the circumstances, mobilise resources and execute essential measures to overcome risks (Patacas, Dawood and Kassem, 2020). Effective communication promotes engagement of stakeholders by providing the comprehensive information about roles, procedures and accountabilities. If the stakeholders of the business are engaged then they are more probable to contribute and cooperate towards the successful execution of corrective measures.
Every organization is facing various FM challenges such as adjustment of costs and budget, maintenance of old equipment, efficient time management etc., which directly impact the overall operation and process. FM team are accountable for informing about the challenges to the stakeholders in clear manner because they are essential part of the companies. For the effective communication about the challenges to the stakeholders the FM companies are adopt various methods. For providing the information about the FM challenges to the stakeholders Compass Group is also adopt written communication method. Email is considered as one of the significant method of written communication from which FM managers can easily provide the information related to challenges to the stakeholders. Adoption of this communication method is beneficial for the companies because it helps in sending the message to the stakeholder in fastest and speedy manner (Alabi and Uwaezuoke, 2021). With the help of this communication method, target audience can provide instant replay on the message. Adoption of this communication method is useful for the chosen FM business because it enables speed, convenience and accessibility. Generally, in the workplace, email is significant for formal and efficient correspondence. This communication method facilitates documentation, information exchange and enables remote teamwork.
Along with this, text message is another type of communication method from which FM managers can communicate the information related to challenges to the stakeholders in reliable and consistent way. Adoption of this communication method is useful for the FM companies because it is cost-effective, enable high open rates, increase stakeholder engagement and personalization. Additionally, execution of written method of communication is useful for the companies to provide the information about the FM challenges to the stakeholders because it enables permanent record, authoritative documentation, wide accessibility, less distortion, mass communication potential.
Companies implement various methods such as direct feedback, observational methods, communication styles, etc., to identify the understanding level of the recipient audience. Direct feedback is recognized as one of the pivotal methods that is use by the FM companies to determine the understanding level of audiences after informing about strategy and challenges. This method consists of question-and-answer sessions, informal feedback and post-event surveys. In the question and answer session, the stakeholders can easily ask about their doubts related to FM strategy and challenges which helps in clear their understanding and confusion. Post-event survey is another method of direct feedback that helps the companies to determine the level of understanding of their target audiences (Palleschi, 2021). With the help of this method FM managers can capture valuable feedback of the stakeholders in the context of strategies and challenges which helps in planning the future events. For assessing the understanding level of audiences, Compass Group is also adopting direct feedback. This method helps in determine the areas for the further enhancement which are suggested by target audiences.
On the other hand, observational is another method which aids the organizations to measure the understanding level of their target audiences. This method encompasses body language and participation level which aids in understanding the thoughts of the target audiences. Through postures, facial expressions and body language, the FM managers can identify the level of which recipients are engaged and influenced. Participation level is another observational method that helps FM managers can determine the involvement level of recipient in discussion and asking questions (Ghansah, 2024). For evaluating the understanding of the target audiences, the FM managers are also adopting various communication styles such as clarifying questions, language choice etc. In the context of clarifying questions, FM mangers ask open-ended questions to identify their deeper understanding and make sure comprehension.
Conclusion
From the above assessment it has been concluded that, for the growth and success it is important for every organization to develop the business strategy in effective manner. Developing the business strategy is helpful for the companies because it helps in offering roadmap for decision-making, resources and implementation of transforming circumstances to accomplish the target goals and objective in successful way. Business and FM strategies are interrelating with each other and they have significant impact on the services provided by team. Through effective business strategy, the FM team of Compass Group can emphasis on important areas which require additional enhancements and easily dictating level of services and priorities which are essential for alignment of goals and objectives. In addition, development of FM strategy can be helpful for the companies because it aids in enhancing safety and compliance, minimize costs, increase sustainability and productivity which eventually positively impacts on the overall process.
Apart from this, for developing FM strategy companies can implement various approaches such as PESTLE, SWOT, outsourcing, in-house etc. Adoption of these approaches can be valuable for the companies because it aids in building the strategies in successful and effective way that leads to increase competitive advantage and growth. The organizational and FM strategy have indirect relationships because it emphasis on monitoring that all workforces are working towards the common goals and objectives while FM strategy oversee that whether all practices are align with the wider goals or not. Compass group is developing FM strategy related to sustainability to protect the environment and health of consumers. For the successful implementation of FM strategy in efficient way the chosen business conduct sustainability analytics, update its assets to increase efficiency of energy, using eco-friendly cleaning supplies etc. For measuring the success of developing FM strategies the companies adopt several techniques such as RAG, Deming, benchmarking etc.
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